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Marketing Resources

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PPC Audit Template (50-Point Checklist)

Hand to a junior, run on a prospect, share with a client. Print-ready, no signup.

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Agency Client Onboarding Template

The 12 things every agency should ask before campaign launch. Saves 4-6 weeks of back-and-forth.

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Google Ads Naming Conventions

Campaign / Ad Group / Asset / UTM naming patterns that don’t become technical debt at scale.

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